Author Archives: GP

A Fish Tale: How one Company Rescued its Image from a Negative Story

The Boston Globe’s investigative unit recently published a story several months in the making titled On the Menu but not on your Plate The article discussed how area restaurants (and chefs) swap out or mislabel fish (they took samples of the fish … Continue reading

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Sugarman secures $20 Million Verdict Against Toys R Us for Defective Pool Slide

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Benoit Mizner Simon & Co’s first year anniversary story in The Boston Business Journal

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Suzanne Bates quoted in Wall Street Journal

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Suzanne Bates promotes her new book, Discover Your CEO Brand on the Today Show

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Amy Mizner’s byline Trade Secrets published in Banker & Tradesman

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NE Patriot Matt Light’s Celebrity Shoot-Out featured on Patriots All Access

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Sullivan & Worcester’s Kim Herman writes about Copyright Trolls for Mass High Tech

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Dairy Bar Goes Digital and You Can Too!

Social media; two little words we hear on a daily basis. But what does it actually mean and how are companies using it effectively? Social media’s most popular vehicles are facebook and twitter yet despite concerns over privacy and appropriate … Continue reading

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Getting the Media’s Attention

Yesterday, we ran an event for NE Patriot Matt Light and as I watched him completely engulfed in a sea of microphones, I realized that while it may be true that Matt has a big advantage over most of us … Continue reading

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